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Food & Restaurants
PAN-INDIA CREATOR LAUNCH FOR SPICEKRAFT FOODS
Client: SpiceKraft Cloud Kitchens
THE CHALLENGE
Scaling brand awareness and driving instant first-time orders for a new cloud kitchen brand competing on Zomato and Swiggy.
WHAT WE DID & STRATEGY
Activated 45 hyper-local food vloggers and lifestyle creators across 6 cities for coordinated unboxing reels, food tasting reactions, and exclusive discount codes.
CAMPAIGN EXECUTION
Managed end-to-end creator scouting, contract negotiation, deliverable tracking, and paid amplification of top-performing organic UGC reels.